Ora

The Ora 5 marks Ora's first electric SUV model and is one of its key launches following years of relative quiet in the Chinese EV market.

Launched in 2018, the Ora brand has largely stayed quiet in China's fiercely competitive EV market over the past two years.

The Ora 5 represents a key model in Ora's brand revitalization efforts, following years of relative quiet.

Pricing for the Ora Funky Cat in Brazil will be announced in August, and deliveries will begin in October.

Ora appears to be aiming the Lightning Cat to reach a broader demographic than just female consumers, targeting one of the most competitive and spacious markets in China.

Ora seems to be toning down the rhetoric about its vehicles being female-friendly, as its sales have continued to decline over the past few months.

Ora's right-hand drive models will be the first to enter the Hong Kong and Macau markets, and will also enter the UK, Australia, South Africa and Malaysia in the future.

Ora's Ballet Cat has stirred up controversy because of its similarity to the classic Volkswagen Beetle.

In the January-April period, Ora sales were 36,842 units, down 3.5 percent from 38,159 units in the same period last year.

Post-subsidy prices for all versions of the 2022 Ora Good Cat model were raised by RMB 6,000-7,000 ($1,100) effective March 23.