The AITO Wenjie M5 surpassed 2,000 orders in three days in Shanghai, Shenzhen, Hangzhou and Chengdu, four cities that already have show cars, according to a local media report.
(Image credit: Seres)
Huawei unveiled the first model of its AITO brand, the Wenjie M5, jointly built with Seres, a brand of Chongqing Sokon, on December 23, and now it seems to be getting a good initial reception.
AITO Wenjie M5 orders exceeded 2,000 units in three days in Shanghai, Shenzhen, Hangzhou and Chengdu, the four cities where the car is already on display, the Shanghai Securities News said today, citing a Seres source.
Seres is accelerating production scheduling to achieve scale deliveries, according to the report.
Seres announced on December 2 the launch of a premium smart car brand called AITO, which stands for "Adding Intelligence to Auto".
The brand will feature Seres' capabilities in extended-range technology and cutting-edge technology from partners including Huawei to bring a new experience to users, Seres said.
Huawei held its winter product launch event on December 23, and the company's managing director Richard Yu unveiled the Wenjie M5, demonstrating the tech giant's focus on the automotive business.
The Wenjie M5 is an SUV with extended-range technology, similar to Li Auto's Li ONE.
It is positioned as a mid- to high-end smart luxury midsize SUV and was built by a team including Huawei's consumer business, according to Yu.
Huawei provided solutions including system software, industrial design, engineering and HarmonyOS ecology. Huawei has a very high level of say over the model compared to the Seres SF5, which was previously sold in the company's channel.
The model is available in three versions, with pre-sale prices after subsidies as follows:
The standard rear-wheel-drive version is priced at RMB 250,000 ($39,000).
The 4WD performance version is priced at RMB 280,000.
The 4WD flagship version is priced at RMB 320,000.
The car will be on display and available for pre-order at 180 Huawei stores in 42 cities in China starting December 23, and for test drives at 500 Huawei stores in 118 cities starting January 20, according to Huawei.