- The updated S7 sedan and R7 coupe SUV from Luxeed, as well as the BEV variant of Aito M8, will be launched at the event.
- Except for the updated M7, pre-sales for the other models have already begun.

Huawei's HIMA (Harmony Intelligent Mobility Alliance) business announced today on Weibo that it will hold a fall new product launch event for the Luxeed and Aito brands on August 25, starting at 2:30 pm Beijing Time.
At the event, the updated S7 sedan and R7 coupe SUV from Luxeed, as well as the M8 SUV (sport utility vehicle) BEV variant from Aito, will be launched, according to HIMA.
In addition to these three models, the updated Aito M7 SUV is also expected to make its presence at the event.
Luxeed is a car brand jointly developed by Huawei and Chery. It began pre-sales of the updated S7 pure electric sedan and updated R7 coupe SUV on August 8.
The pre-sales price for the updated Luxeed S7 is RMB 258,000 ($35,900), and RMB 268,000 for the R7.
Luxeed announced on Weibo shortly after the start of pre-sales that the two updated models had received over 10,000 pre-orders within an hour of going on pre-sales.
Aito is a joint automotive brand between Huawei and Seres Group, which launched the M8 large SUV on April 16, initially offering only extended-range electric vehicle (EREV) variants with a starting price of RMB 359,800.
On July 15, Aito announced that it would launch BEV variants of the M8 in August, offering both five-seat and six-seat versions, similar to the EREV variants.
On July 25, Aito began pre-sales of the M8 BEV with a starting price of RMB 378,000, saying at the time that it would go on sale in August.
In addition to the M8 BEV, Aito said on August 12 that it would officially launch the updated M7 SUV in September.
The updated M7 entered a regulatory filing catalog of China's Ministry of Industry and Information Technology earlier this month, but has not yet begun pre-sales.
The 5-seat SUV is larger than its predecessor, with a length, width, and height of 5,080 mm, 1,999 mm, and 1,780 mm, respectively, and a wheelbase of 3,030 mm.
For comparison, the currently available Aito M7 has a length, width, and height of 5,020 mm, 1,945 mm, and 1,760 mm, respectively, and a wheelbase of 2,820 mm.
($1 = RMB 7.1871)


