In the first half of the year, Shanghai was the highest-selling city for all NIO models.
As one of the most talked about new car makers in China, which cities are NIO vehicles sold to? The latest data provide some reference.
In the first half of the year, Shanghai, home to NIO's global headquarters, was the city where it sold the most of all the models it is currently delivering - the NIO ES8, ES6, EC6, and ET7, according to data shared by Gasgoo today.
NIO's flagship sedan, the ET7, had retail sales of 6,465 units in the first half of the year, with the top 10 highest-selling cities contributing 3,444 units, or 53 percent, according to the data.
It is worth noting that this data uses a different statistical method than the delivery figures NIO publishes each month, so there are slight differences.
In the first half of the year, the ET7 sold 717 units in Shanghai, followed by 444 units in Hangzhou, 429 units in Beijing, 364 units in Guangzhou and 303 units in Shenzhen.
NIO ES8 retail sales in the first half of the year were 7,497 units, with the top 10 cities contributing 4,049 units, or 54 percent.
The model sold 577 units in Shanghai in the first half, followed by 576 units in Beijing, 550 units in Chengdu, 442 units in Guangzhou, and 408 units in Hangzhou.
NIO ES6 retail sales in the first half were 28,185 units, with the top 10 cities contributing 11,935 units, or 42 percent.
Shanghai saw 2,023 ES6 sales in the first half, followed by Hangzhou with 1,527 units, Suzhou with 1,298 units, Beijing with 1,197 units and Ningbo with 1,177 units.
NIO EC6 retail sales in the first half were 12,252 units, with the top 10 cities contributing 6,242 units, or 51 percent.
The model sold 1,082 units in Shanghai in the first half, followed by 740 units in Hangzhou, 611 units in Ningbo, 609 units in Suzhou, and 606 units in Chengdu.
This confirms NIO founder, chairman and CEO William Li's previous remarks that Shanghai is a crucial market for the company.
In 2021, NIO has the No. 1 market share of 23 percent of all fuel and electric SUVs priced over RMB 350,000 in Shanghai, Li said on the March 25 earnings call.