Li Auto Team

Li Auto realigns management as CEO shifts focus to AI, report says

Li Auto president Ma Donghui has become the head of smart car strategy, thus freeing up CEO Li Xiang to focus on AI, according to local media.

Li Auto opens its 1st overseas R&D center in Germany

  • Li Auto opened an R&D center in Munich, Germany, which it said is the first step in its global R&D strategy.
  • The German team will help Li Auto gain insights into the European market and build development and testing capabilities based on European automotive regulations.

Li Auto reshuffles smart driving team to bolster long-term readiness, report says

Li Auto has designated a head for end-to-end technology and is betting further on next-generation end-to-end solutions, according to local media.

Li Auto further cuts 2024 sales target to around 480,000 units, report says

This is the second cut after Li Auto lowered its 2024 sales target from 800,000 units to 560,000-640,000 units.

Li Auto reportedly merges sales and delivery teams for higher volume

Li Auto has merged its sales and delivery teams to eliminate possible conflicts of interest between the two in order to better sell cars.

Some employees at Li Auto Beijing plant reportedly taking extra break as Li Mega sales remain weak

Thousands of completed Li Megas are currently parked in the parking lot of Li Auto's Beijing plant, according to local media.

Li Auto laying off over 18% of its workforce, report says

Li Auto is reportedly undergoing massive layoffs that could involve more than 5,600 people, as sales fall short of expectations, according to local media.

Li Auto fires 2 employees for unauthorized paid interviews

The actions of the two employees led to the leakage of the company's trade secrets, with serious consequences, Li Auto said.

Li Auto gives employees big year-end bonuses for exceeding target in 2023

Li Auto CEO said the company is learning from Huawei's management process and benefit sharing system.

Factbox: How many employees do Nio, Xpeng, Li Auto have?

At the end of 2022, Nio had 26,763 full-time employees, higher than Li Auto's 19,396 and Xpeng's 15,829.