- The Zeekr brand will launch three new models in 2025 and the Lynk & Co brand will roll out two new models.
- In 2025, the entire Zeekr company is targeting 40 percent growth with 710,000 vehicles sold for the year.
Zeekr (NYSE: ZK) completed transactions to integrate Lynk & Co, and its CEO unveiled product plans for this year that paves the way for combining the resources of both brands to create a one-million-unit-a-year automotive group.
The company today announced the completion of strategic integration transactions with Geely entities, and Lynk & Co has become an indirect, non-wholly owned subsidiary of the company, according to an announcement.
Zeekr -- the premium EV subsidiary of Geely Holding Group -- announced a series of transactions last November 14 to give it a 51 percent stake in Lynk & Co, with the remaining 49 percent held by Geely.
Lynk & Co was born in 2017 as a joint venture between Geely Auto and Volvo Cars. Zeekr was founded in 2021.
Previously, Ningbo Geely -- a wholly-owned subsidiary of Geely Automobile Holdings Limited (HKG: 0175) -- held 50 percent of Lynk & Co, Geely Holding owned 20 percent and Volvo Cars 30 percent.
Following the integration of Zeekr with Lynk & Co, the operating entity of Zeekr will remain unchanged as Zeekr Intelligent Technology Holding Limited.
In 2025, Zeekr and Lynk & Co as a whole is aiming for 40 percent growth, selling 710,000 vehicles in the full year, the company's CEO Andy An said in an internal letter today.
Within the next two years, Zeekr aims to become the world's leading premium-luxury new energy vehicle (NEV) group with annual sales of one million vehicles, changing the landscape of the premium-luxury market in China and globally, An said.
After the integration, Zeekr will continue to focus on the RMB 300,000 yuan ($41,170) and above market, mainly on mid-size and large cars. Its mid-sized cars will focus on the battery electric vehicle (BEV) segment, while its large cars will focus on the hybrid segment.
Lynk & Co, on the other hand, will focus on the RMB 200,000 and above market and will explore the BEV market with its small cars, while its medium and large cars will focus on the hybrid market.
The Zeekr brand will launch three new models in 2025, with a full-year sales target of 320,000 units, he said, repeating previously mentioned targets.
The brand delivered 222,123 vehicles in 2024, up 87.15 percent from 2023, according to data compiled by CnEVPost.
Zeekr will introduce a new model in each of the second through fourth quarters, including the Zeekr 007 GT in the second quarter, a full-size flagship SUV in the third quarter, and a large luxury SUV in the fourth quarter. Both of the SUVs will be equipped with super-electric hybrid technology.
The Lynk & Co brand will launch two new models in 2025 with a full-year sales target of 390,000 units. The brand delivered 285,441 vehicles in 2024, a 29.60 percent increase from 2023.
In the second quarter, the Lynk & Co 900 will hit the market as the world's first production model powered by Nvidia's Thor chip, An said.
Lynk & Co made the Lynk & Co 900 debut in Shanghai on January 3, its flagship plug-in hybrid SUV for the global market.
The integration of the Zeekr brand with the Lynk & Co brand is part of Geely Holding's Taizhou Declaration, which aims to reduce connected transactions and drive internal resource integration and convergence.
The two brands will deepen synergies in channel building, with Lynk & Co leveraging Zeekr's experience in Tier 1 cities and Zeekr expanding its sales by leveraging Lynk & Co's channel resources in less developed markets, An said in the internal letter.
The integration also involves overseas markets.
Outside of the European market, the two brands will strengthen synergies in global channel building, create a unified sales company and establish a unified market access mechanism.
The overseas teams of Zeekr and Lynk & Co will be deeply integrated, sharing resources in research and development, channels, marketing and service to improve operational efficiency.
The new automotive group will use a single team to develop international markets for both brands, offering diversified product choices to global customers, An said.
In 2025, Zeekr and Lynk & Co plan to have more than 200 stores cumulatively overseas, where the Lynk & Co 08 EM-P and Zeekr 7X SUV will be launched.
Since its inception, Lynk & Co has shipped more than 80,000 units overseas and has entered 39 major international markets, while Zeekr has entered more than 40 countries and regions.
($1 = RMB 7.2869)
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