Zeekr will partner with local car distributors, with deliveries of right-hand drive Zeekr vehicles in Thailand set to begin in the third quarter.
(Image credit: Zeekr)
Zeekr, the premium electric vehicle (EV) subsidiary of Geely Holding Group, has begun accepting customer pre-orders for two models in Thailand, marking the expansion of its presence in Southeast Asia.
Thai customers can pre-order the right-hand drive Zeekr X city SUV and the Zeekr 009 MPV (Multi-Purpose Vehicle) starting March 25 at the Bangkok International Motor Show, according to a statement yesterday.
Zeekr Thailand will partner with local car distributors to expand the market, and local deliveries of the right-hand drive Zeekr vehicles will begin in the third quarter, according to the statement.
The company plans to open its first Thai store in Bangkok this year and gradually expand sales and service network in cities including Chiang Mai, Phuket, Pattaya.
Zeekr will partner with local public EV charging service providers to offer charging experience, according to the company.
The ongoing 45th Bangkok International Motor Show will run until April 7, with March 25-26 as media days and March 27-April 7 as public days.
Apart from the Zeekr X and Zeekr 009, Zeekr is also showcasing the Zeekr 007 at the auto show, but there was no mention of a timeline for the electric sedan to become available locally.
Zeekr officially launched its efforts to enter international markets in 2023, unveiling its European strategy on April 18, the first day of the 2023 Shanghai auto show, and starting deliveries of the first European version of the Zeekr 001 in December in the Netherlands.
In Southeast Asia, Zeekr signed a partnership agreement with Premium Auto in Singapore on December 28 to enter the city country's automotive market.
Zeekr will launch the right-hand drive versions of the Zeekr 009 and Zeekr X in Singapore, with deliveries set to begin in the third quarter of 2024, the company previously said.
As of now, Zeekr's presence covers several countries and regions in Europe, the Middle East, and Central Asia, with the Zeekr 001 and Zeekr X available in Europe.
Zeekr sees firm orders for updated Zeekr 001 exceed 20,000 units