On August 18, with the assistance of the Chinese e-commerce platform Pinduoduo and its merchant Yi Auto, the owner who was previously denied delivery and got his order canceled by have successfully picked up his car and have insured it.

Pinduoduo ran a limited-time group buy for the 2019 Tesla Model 3 rear-wheel drive upgrade in July this year. Those who qualify will be able to purchase the car for 251,800 yuan, which is 20,000 yuan less than Tesla's official price.

Users have since reported online that Tesla delivery specialists are refusing to deliver the Model 3 purchased through Pinduoduo to them.

The official reason given by Tesla for refusing delivery was that the owner had unilaterally canceled the order on the basis of the contractual breach clause, allegedly in violation of Tesla's "no resale" rule.

On August 16, a car owner from Shanghai who participated in the Pinduoduo group purchase said that he had successfully picked up the car and had paid insurance for the vehicle.

On August 17, Tesla responded that it would support consumers who were misled by the group purchase and were unable to deliver their vehicles to defend their rights against the activity, and would do its best to provide consumers with the necessary legal assistance.

Tesla said that if consumers are willing to reorder through Tesla's regular channels, it will compensate them for the loss of time and effort they have incurred as a result.

In an interview with Tencent News on August 17, the Wuhan buyer, Zhang Yi (a pseudonym), said he hoped Tesla would honor the contract, and had consulted with relevant legal sources, who believed the contract was valid.

In Zhang's view, this is his personal order, but also a personal contract, which cannot be defined as "resale", which is the reason for Tesla's refusal to deliver.

Zhang said he has been a courier working in Wuhan for 10 years and have saved up some money.

"Being a courier is quite busy, and I have to send and receive nearly 5,000 pieces of express delivery a month, which is more than 60,000 a year. I've been working for 10 years, and I've always wanted to buy a Tesla," he said.