- The move extends BYD's promotions to its Dynasty lineup, following the Ocean lineup's launch of a 7-year auto loan program earlier this week.
- After applying the subsidy, the Yuan Up's effective starting price drops to 69,800 yuan.
BYD (HKG: 1211, OTCMKTS: BYDDY) extended its promotions to the Dynasty lineup following offers for the Ocean lineup earlier this week.
The Chinese new energy vehicle (NEV) maker announced on Saturday a limited-time subsidy of 5,000 yuan ($729) for its Yuan Up pure-electric SUV, alongside extended low-interest financing of up to seven years for its popular Qin Plus sedan.
After applying this subsidy, the Yuan Up's effective starting price drops to 69,800 yuan, further lowering the purchase barrier for consumers.
At the same time, Chinese buyers can also benefit from the national NEV trade-in subsidy.
The Yuan Up is a compact electric SUV priced between 74,800 yuan and 119,800 yuan in China. In some overseas markets, the model is known as the Atto 2.
In November 2025, BYD launched the Yuan Up DM-i hybrid SUV in Europe — the first plug-in hybrid electric vehicle (PHEV) in the Yuan family — which is unavailable in China's domestic market.
The Qin Plus lineup includes the all-electric Qin Plus EV and the hybrid Qin Plus DM-i. This month, buyers can secure a Qin Plus with a down payment as low as 29,800 yuan and enjoy three years of interest-free financing.
The move extends BYD's promotional activities to its Dynasty lineup, following the Ocean lineup's introduction of a 7-year auto loan plan on February 25.
Since the start of 2026, China's auto market has faced pressure from slowing demand, driven by the combined impact of the traditional sales off-season and the tapering of earlier stimulus policies.
Since Tesla (NASDAQ: TSLA) pioneered unconventional seven-year financing in China this January, about 20 major automakers — including Nio Inc (NYSE: NIO, HKG: 9866), Xpeng (NYSE: XPEV, HKG: 9868), Li Auto (NASDAQ: LI, HKG: 2015) have followed suit.
($1 = 6.8582 yuan)
