- The Ora 5 is one of Ora's major models launched after a long period of silence, set to compete with models including the BYD Yuan Plus and Geely Galaxy E5.
- The Ora 5 delivers 150 kW (201 horsepower) and offers a range of up to 580 km.
GWM's (HKG: 2333) electric vehicle (EV) brand Ora has officially launched the Ora 5 compact electric SUV (sport utility vehicle) to intensify its efforts in China's EV market.
The Ora 5 officially hit the market today with a starting price of RMB 91,800 ($13,040) after limited-time discounts, positioning as another affordable pure-electric SUV in the Chinese market.
Originally launched in 2018, the Ora brand initially focused on the sub-RMB 100,000 compact EV segment.
Prior to the Ora 5, the brand had not introduced any new models for over two years, with available vehicles including the Ora Good Cat, Ora Good Cat GT, Ora Lightning Cat, and Ora Ballet Cat.
GWM Ora 5 pricing
| Trim | Guide price (RMB) | Discounted price |
|---|---|---|
| 480 km Air | 99,800 | 91,800 |
| 480 km Pro | 109,800 | 101,800 |
| 580 km Max | 119,800 | 111,800 |
| 480 km LiDAR | 123,800 | 115,800 |
| 580 km LiDAR | 133,800 | 125,800 |
The Ora 5 represents one of Ora's major launches following two years of relative quiet in the EV market, marking its latest offensive in China's fiercely competitive EV landscape.
The model offers five variants with official starting prices of RMB 99,800, RMB 109,800, RMB 119,800, RMB 123,800, and RMB 133,800.
Ora is offering a limited-time discount of RMB 8,000 to customers who place orders for the Ora 5 by December 31, effectively lowering the actual price. During its pre-sales period in the past month, the model's starting price was RMB 109,800.
The compact SUV measures 4,471 mm in length, 1,833/1,844 mm in width, and 1,641 mm in height, with a wheelbase of 2,720 mm.
It features styling reminiscent of conventional SUVs, incorporating design elements from other models -- including the Ora Good Cat -- on its front fascia and rear.
The Ora 5 will compete in China's SUV market against models including BYD's (OTCMKTS: BYDDY) Yuan Plus, Geely Auto's (HKG: 0175, OTCMKTS: GELYF) Galaxy E5, and Leapmotor's (HKG: 9863) B10.
The compact SUV is powered by a single motor delivering peak power of 150 kW (201 horsepower).
It utilizes lithium iron phosphate (LFP) batteries from Svolt Energy, offering 45.3-kWh and 58.3-kWh options that deliver CLTC ranges of 480 km and 580 km, respectively.
The model incorporates GWM's third-generation Coffee Pilot Ultra driver assistance system, supporting features including Urban NOA (Navigation on Autopilot) and Highway NOA.
The Ora brand's sales came in at 4,821 units in November, contributing 3.62 percent to GWM's monthly total of 133,216 units, according to data compiled by CnEVPost.
($1 = RMB 7.0423)
