The Sealion 05 DM-i has a discounted starting price of RMB 99,800 ($13,670) as BYD looks to capitalize on the peak sales season ahead of the upcoming Chinese New Year holiday.
BYD (HKG: 1211, OTCMKTS: BYDDY) has begun offering a limited-time discount on the Sealion 05 DM-i hybrid SUV (sport utility vehicle) in China, hoping to capitalize on the peak sales season ahead of the upcoming Chinese New Year holiday.
Customers who purchase the Sealion 05 DM-i between December 26, 2024 and January 26, 2025 will be offered a starting price of RMB 99,800 ($13,670), the new energy vehicle (NEV) maker announced today on Weibo.
BYD didn't provide any further details, saying only that those interested can consult the Ocean series dealers in their cities.
Compared with the Sealion 05 DM-i's official guide price of RMB 112,800, the limited-time offer price is reduced by RMB 13,000, or 11.52 percent.
The upcoming Chinese New Year holiday is from January 28 to February 4, 2025, and the period leading up to it is usually a peak time for car purchases, as many people working in big cities want to drive back to their hometowns for the holidays.
The Sealion 05 DM-i was launched on September 23 and features BYD's latest DM 5.0 hybrid technology, which brings lower fuel consumption.
It is a compact five-seat SUV with length, width and height of 4,710 mm, 1,880 mm and 1,720 mm respectively, and a wheelbase of 2,712 mm.
These dimensions are slightly smaller than those of the Tesla (NASDAQ: TSLA) Model Y, which measures 4,750 mm in length, 1,921 mm in width and 1,624 mm in height, and has a wheelbase of 2,890 mm.
The Sealion 05 DM-i is the second model in BYD's Sealion lineup, following the Sealion 07 EV, and the first plug-in hybrid electric vehicle (PHEV) in the lineup.
BYD sold 506,804 NEVs in November, including 504,003 passenger cars and 2,801 commercial vehicles.
The two models in the Sealion lineup sold 14,608 units combined in November, down 24.04 percent from 19,232 in October, contributing 2.88 percent of BYD's NEV sales for the month, according to data compiled by CnEVPost.
($1 = RMB 7.2989)
Related posts on CnEVPost
